Fürth/Germany, September 08, 2022: Surface and light design play an essential role in the mobility of the future. Expertly staged and harmoniously connected, they give vehicles their own character and create ‘wow’ effects time and time again. What could be more obvious than coordinating both components in a targeted manner and thus offering the automotive industry a well-thought-out overall concept? The decorative and functional surface expert LEONHARD KURZ and the long-established manufacturer of fiber-optic systems, MENTOR, have pooled their expertise. From October 19 to 26, they will be presenting pioneering technologies at K 2022.
Surface design with color-fast light design
It’s a familiar problem for manufacturers from the automotive sector: If, for example, a black surface is illuminated, an undesired greenish shimmer sometimes occurs - a typical example of the so-called chromaticity displacement phenomenon. But this problem is now a thing of the past! Using various demonstration devices, KURZ will be presenting impressive light designs - developed in cooperation with MENTOR - at Stand A19 in Hall 5. Thanks to a proven RGB algorithm, company-specific corporate identity colors can be implemented with full color fidelity. Light and surface design merge to create an innovative, futuristic design with fantastic effects and a high degree of customization.
Targeted light distribution and dynamic designs
The new process also advances the automotive industry in terms of light distribution. “Unlike conventional processes, the light can be directed, distributed, and, in the right places, decoupled in the desired form, color, and brightness,” explains Rainer Süßmann, Head of Business Area Plastic Decoration and Global Sales Director Automotive at KURZ. “Surface decoration and light effects are optimally coordinated. This means, for example, that gradient effects and motifs with different brightness levels can be implemented - perfect for challenging color light applications.”
Dynamic motifs can also be easily realized with the solution developed by KURZ and MENTOR. “With the help of LEDs, which are controlled independently of each other, individual symbols or entire surfaces can be highlighted dynamically,” explains Dr. Höner, Head of Light and Electronics Development at MENTOR, and continues: “What’s so special about it is that the light channel separation eliminates the otherwise occurring light scattering effect. The light can be controlled in a targeted manner, creating the impression of real movement.”
Redefining industry standards together
Together, KURZ and MENTOR ensure leaner production processes. Thanks to the close partnership between the two experts, new designs can be developed more quickly, on the one hand, and less coordination is required in production, on the other. Customers benefit from a high level of efficiency. Both companies have also focused on sustainability and have in-depth expertise in this area. “Together, we have succeeded in reducing the number of LEDs and the associated power consumption. What’s more, thanks to the optimal interplay of surface decoration and light, less varnish needs to be applied than before,” explains KURZ’s Rainer Süßmann. “In this way, we offer our customers a high level of cost-effectiveness combined with sustainable added value - or in a nutshell: Pre-series electronics according to the latest automotive standard.”
At a glance
K 2022 from October 19-26, 2022
LEONHARD KURZ Stiftung & Co. KG: Hall 5, Stand A19
Product group: Machines and equipment for finishing, decorating, printing, and marking
Focal points of the LEONHARD KURZ trade fair appearance: Automotive interior/exterior, consumer electronics, home appliances, sustainability
About KURZ: The KURZ Group is a global leader in thin film technology. KURZ develops and manufactures decorative and functional layers applied to carrier foil for a wide range of industries, from the packaging and printing industry through to the automotive, electronics, card and textile sectors. KURZ offers a comprehensive portfolio of products for surface finishing, decoration, labeling, and counterfeit protection, rounded off by an extensive range of stamping machines and stamping tools. The company is also continuously investing in new technologies and developing innovative solutions for integrating functionality into surfaces. The KURZ Group has more than 5,500 employees at over 30 sites worldwide and produces under standardized quality and environmental standards in Europe, Asia, and the USA. A global network of subsidiaries, representatives and sales offices ensures short paths and individual, on-site consulting.
LEONHARD KURZ Stiftung & Co. KG
Schwabacher Straße 482, 90763 Fürth/Germany
Phone: +49 911 71 41-918